Hi Def Pictures » Posts in 'Broadcast TV' category

St.Vincent Foundation – “Join Us”

This is a series of three 30 second spots for St.Vincent Foundation, produced for St. Claire Group. We provided editorial on these spots and were pleased to work with beautiful still images from photographers Drew Endicott, Polina Osherov and Tod Martens.
Well Done Marketing served as Creative Agency, with Matt Mays as Producer.

Another Green Day

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We were in studio at DL Images this week, shooting green screen for some upcoming
St. Vincent TV spots. This is another collaboration with the St. Claire Group & Well Done Marketing. We shot footage for four 15 second spots which we will be cutting in the coming weeks. The spots should be on air later this fall.

Thanks to the crew for another great production day. You can see some more photos from the day on our Facebook Page.

St. Vincent Hospital Oncology – “Our Fight”

This is a series of four 30 second TV spots for St. Vincent’s Oncology campaign, “Our Fight”.

Hi Def Pictures teamed up with Saint Claire Group and Well Done Marketing to shoot and post these spots, directed by Matt Mays. The concept for these spots was to create a visceral, gritty, battleground sort of look and feel. We shot for four days and came away with some great looking spots.

Project 18 PSAs featuring Peyton Manning

Here is a series of four 30 second PSAs for Project 18, a new initiative from the Peyton Manning Children’s Hospital at Saint Vincent. We were hired by Well Done Marketing & the Saint Claire Group to shoot and edit these PSAs, targeted at kids and parents on the topic of childhood obesity. We spent two days in studio and several days in post to put together these four spots. Everything was shot in 720p HD with the Panasonic HPX 500 and finished on Final Cut Pro.

Appel Heating & Cooling

Here’s three of five TV spots we produced for Appel Heating & Cooling, with ad agency Well Done Marketing. We shot the 5 spots in one day, requiring four different setups in one location. The spots were then finished on Final Cut Pro over a week or so.